The Expert Seller badge recognises shops that stand out for their commitment, service quality, operational excellence and customer satisfaction.
- What the Expert Seller badge is
- Requirements to obtain the badge
- Required operational metrics
- NPS requirement
- Where to check your metrics
- Relationship with the BuyBox
- Summary
Expert Seller is a customer-facing badge that helps identify shops with strong performance, reliable service and a high-quality shopping experience.
It may appear in different areas of the website, including product pages and the seller page.
According to internal data, having the badge can help increase conversion by up to 28% during campaigns such as PcDays and by at least 10% outside campaigns.
This distinction reinforces trust in your shop and recognises your continued work to maintain a high-quality service on PcComponentes Marketplace.
To obtain the Expert Seller badge, you must meet two sets of requirements:
- Operational quality metrics: order acceptance, late shipments, incidents, validated tracking and average response time.
- NPS: customer satisfaction after receiving their orders.
Operational metrics are calculated using the average for the last 30 days.
| Metric | Required value | What it measures |
|---|---|---|
| Acceptance rate | At least 99% | Orders correctly accepted without rejection. |
| Late shipments | Below 5% | Orders shipped after the configured preparation time. |
| Incident rate | Below 3% | Incidents opened by customers for orders managed by your shop. |
| Validated tracking | At least 99% | Orders with a valid and functional tracking number. |
| Average response time | Below 2 hours | Average time taken to reply to messages, incidents and requests. |
You must meet all these metrics at the same time. Regularly review stock, prices, preparation times, shipments, tracking and customer messages.
If you do not meet one of these values, see How to improve your quality indicators and prepare an action plan to identify the causes, review affected orders and define specific, measurable actions.
In addition to meeting the operational metrics, you must maintain an NPS of at least 68% for a minimum of 30 consecutive days.
NPS measures customer satisfaction through surveys sent by email from pedidos@pccomponentes.com after delivery of their orders has been confirmed.
A good delivery experience, clear communication and fast incident handling may contribute to improved customer satisfaction.
To learn how this indicator is calculated and where to review your results, see NPS and delivery efficiency .
You can check your operational metrics in the main Mirakl dashboard , under Quality control.
NPS is communicated through the weekly internal message Weekly NPS report.
Review these messages to check the evolution of your ratings, evaluated orders and customer comments, when available.
You can also request the complete 2026 NPS rating history by order from your account manager to analyse specific cases.
The Expert Seller badge does not directly influence the BuyBox.
However, as a customer-facing badge, it may improve the perception of trust and quality associated with your shop.
According to internal data, this increased trust can help increase conversion by up to 28% during campaigns such as PcDays and by at least 10% outside campaigns.
- Simultaneous requirements: you must meet all operational metrics and the NPS requirement.
- Acceptance rate: at least 99%.
- Late shipments: below 5%.
- Incident rate: below 3%.
- Validated tracking: at least 99%.
- Average response time: below 2 hours.
- NPS: at least 68% for a minimum of 30 consecutive days.
- Calculation period: operational metrics are calculated over the last 30 days.
- Where to check: review operational metrics in the Mirakl dashboard and NPS in the weekly report.
- Improvement plan: if you do not meet a requirement, analyse the causes and define measurable actions.
- BuyBox: the badge does not directly influence it.
- Conversion: according to internal data, it may increase conversion by up to 28% during campaigns and by at least 10% outside campaigns.